We help Nescafe to get reinforce positive brand loyalty with high-impact unconventional digital campaigns and one of the objective is to get more brand awareness
Nescafe Myanmar was looking for ways to reinforce positive brand loyalty in the country with high-impact unconventional offline-to-online campaign that was aligned with Nescafe’s martra of “bringing people together”.
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nexlabs’s conceptualized and executed a 360-integrated lucky draw campaign where participants received a coupon with half the prize (half the iPhone, half the gold coin, etc) and was encouraged to go to Facebook to find the other half to win the lucky draw (each gets aniPhone) with a hashtag #Nescafe2for2.
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